13-Year Brayleys Veteran Takes the Helm of Operations to Drive Continued Success
19 December 2024

13-Year Brayleys Veteran Takes the Helm of Operations to Drive Continued Success

Brayleys is pleased to announce the promotion of Dave Carter to the role of Operations Director.

 Brayleys is pleased to announce the promotion of Dave Carter to the role of Operations Director.  With over 13 years of dedicated service to the company, Dave brings a wealth of experience and leadership, having most recently served as Franchise Director of the Honda division for the past seven years.

Throughout his tenure, Dave has been instrumental in driving Brayleys success, overseeing the transformation of the Honda division into the largest volume Honda Dealer Group in Europe. Under his leadership, the Honda division has seen unparalleled growth and consistently achieved exceptional results.  He has also played a pivotal role in supporting the wider network as the Honda National Dealer Chairman.

Dave’s promotion to Operations Director is a natural progression following his contributions to Brayleys, and he will now oversee the operational efficiency of the company’s entire portfolio which consists of 9 Manufacturers over 30 Dealerships. In his new role, Dave will continue to drive the company’s growth, ensuring Brayleys remains at the forefront of the automotive industry, providing the highest level of service to customers and maintaining strong relationships with its manufacturers.

“We are thrilled to announce Dave’s promotion to Operations Director,” said Paul Brayley, CEO of Brayleys Cars Ltd. “His leadership and deep understanding of our business, combined with his proven track record of success, make him the perfect choice to take our operations to the next level.  Dave’s contribution has been invaluable to the company’s growth, and we are confident he will continue to lead Brayleys toward even greater success in the future.”

In his new role, Dave will focus on optimising operations across all departments, enhancing customer experience, and maintaining Brayleys’ commitment to excellence. His deep knowledge of the business and passion for the automotive industry will ensure that Brayleys remains at the forefront of such a competitive automotive market.